[文案/Copywriting] 試寫:餐廳氛圍|英文文案|影片文案
1.
調性:海派、直接、邀請
切點:喝酒、快樂,社交、歸屬感
Drink Up! A Bistro of Taiwan's Dionysus and his Chill Friends
Checklist: a heavenly place with bubbly people, tasty froth, and smooth-sailing conversations. YuanGuo is your must-go if you never feel like belonging in Taipei. "Daddy," the master chef and your loyal drinking buddy of YuanGuo, promises good vibes and cures your social awkwardness. Feeling the social fabric of your life is too thin? Tap into the video so you might feel like spending some happy hours with "Daddy" and eventually fixate on your new family at YuanGuo.
2.
調性:浪漫、懷念、曖昧
切點:帶給別人快樂、自己辛苦經營,餐廳歷史感
Savor Happiness: A Chef's Life Philosophy and Restaurant Management
Hear the crisp laughter? Happiness is in the air. A Taipei bistro always holds up a light for nighthawks with its welcoming vibe. Endeavoring some hard times to cave-dwell in Taipei, the chef still harnesses his very kind of romanticism. This video whispers the chef's Happiness 101 and the bittersweet behind the scene. Grab a drink, take a seat, and enjoy this episode of Secret Kitchen. YuanGuo is stealing the show tonight.
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